Ahead of the first edition of the magazine itself, the publishing company behind Weddings in The South needed to attract suppliers to purchase advertorial pages.
I was asked to create the content for a media pack, both selling the magazine as an excellent platform to market business and informing the potential client of advertisement options.
This comparatively short copywriting commission needed to convey the opulence of the wedding venue and associated magazine in a limited word count. It was handed out at a supplier event and successfully attracted advertisers to purchase page-space in the magazine.